Analysis of Churn in Mobile Telecommunications: Predicting the Timing of Customer Churn
نویسندگان
چکیده
منابع مشابه
Customer churn analysis: Churn determinants and mediation effects of partial defection in the Korean mobile telecommunications service industry
Retaining customers is one of the most critical challenges in the maturing mobile telecommunications service industry. Using customer transaction and billing data, this study investigates determinants of customer churn in the Korean mobile telecommunications service market. Results indicate that call quality-related factors influence customer churn; however, customers participating in membershi...
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ژورنال
عنوان ژورنال: AIMS International Journal of Management
سال: 2019
ISSN: 1939-7011
DOI: 10.26573/2019.13.2.3